KANSAS CITY, Missouri – July 10, 2019 – Liquid Logics just announced that their best-in-class loan origination system will now integrate with HubSpot. This marks the third integration into major CRM systems, following Sales Force and Microsoft Dynamics CRM.

The new integration will allow lenders to seamlessly transfer contact information from HubSpot to Liquid Logics’ NOVA software. This will help companies save money by eliminating the redundant task of re-entering or manually transferring data from their CRM into their LOS.

Through this seamless integration, Liquid Logics aims to make the loan submission process easier. In doing so, it helps lenders achieve faster and more efficient lending cycles and reduces the amount of time employees spend performing redundant tasks.

HubSpot is a leading growth platform for businesses, offering a host of products that lets entire companies work together, integrating marketing, sales, and customer services into one easily-adaptable CRM.

Comprised of a Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to grow. The HubSpot CRM automates the tasks that frustrate sales teams, taking only minutes to learn, and offers the ability to turn more deals with an intuitive interface.

Liquid Logics is a FinTech company that provides next-generation, cloud-based, lending-centric CRM, Loan Origination Software (LOS), doc engine, loan servicing, draw and construction management, asset and REO management, investor management, and fund pool management primarily for private/hard money lenders. The system was built around the borrower experience with an emphasis on simplicity and speed for the Loan Officer.

Liquid Logics is passionate about helping private lenders improve their businesses by streamlining the loan process. Liquid Logics strives to make its software the best in the market for all users, including borrowers, outside investors and lender employees. For more information, please contact the marketing desk at or sales at